NutriSource pet food brands – NutriSource, PureVita, Element Series and Choice — are dedicated to the long-term health of dogs and cats. That very commitment is what drives their promise of quality and safety in every bag.

“When formulating our NutriSource products we carefully consider every ingredient,” says Adam Martodam, Marketing Director at NutriSource Pet Foods. “We’re particular about our suppliers so we can guarantee that our raw ingredients will pass our very stringent testing. We manufacturer our own kibble and treats in state-of-the-art facilities. We mill our own grains, grind our own meats and cook at lower temperatures to maximize nutrition. These efforts help result in nutrient dense recipes that maximize bio-availability.”

A focus on gut health

The addition of a revolutionary supplement system called Good 4 Life® benefits your patients no matter their level of health. This proprietary blend of ingredients work together to repair and promote gut health.

Disease begins in the gut. Conversely, so does good health. Good 4 Life supports proper absorption of the nutrients that matter while helping to ensure the animal’s body is adequately prepared to defend itself against infection and disease.


NutriSource Pet Foods is a third generation family-owned company based in northern Minnesota where they’ve been making healthy pet food since 1964. Today, NutriSource® offers over 110 different dog and cat food products across their four lines of NutriSource®, NutriSource PureVita®, NutriSource Element Series and NutriSource Choice. Their product offerings include kibble, cans and treats. NutriSource® Pet Foods was founded on strong relationships with all their partners with a focus on the independent pet channel. It has been, and will remain their focus, to continue partnering with people and companies they trust, doing their very best to ensure the long term success of their approximately 6,000 brick and mortar partners across the US and Canada. They are proud to support the independent channel by employing one of the largest sales forces in the industry, dedicated and focused on building relationships, training, and providing that unmatched support at an unmatched level.


Innovative Veterinary Care Journal bridges the gap between the worlds of allopathic and integrative veterinary care. Thousands of veterinarians and vet technicians are interested in ways to enhance their practice and update their skills…and integrative health is considered to be highly innovative and requested by patients along with a vast number of other traditional and emerging techniques. IVC features articles by some of the top experts, focusing on market trends in health treatments, new product features, industry news, how to create a strong retail experience, leading integrative modalities, and nutrition education not typically taught in vet school.


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