Innovation is the key to veterinarians staying competitive and being able to provide their clients with the absolute best care possible. IVC Journal delivers the most up to date and compelling information available by bridging the gap between the traditional worlds of allopathic and integrative veterinary care. Thousands of veterinarians and veterinary technicians are interested in ways to enhance their practice and update their skills…and integrative health is considered to be highly innovative and requested by patients along with a vast number of other traditional and emerging techniques… all covered in IVC Journal.